Nori

Nori had shows in Glasgow and Dublin. We had an idea.

Inspired by Nori's love of retro games, especially Zelda, we built a motorway runner where you dodge the feds, collect his grillz, and make it to the venue in time for the show.

A fan experience that lived inside his aesthetic rather than just promoting from outside it.

Once you complete the game, a ticket link appears, directly increasing revenue.

Built and deployed in under four days, and visited by over 2000 people worldwide.